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Food Business News Reports Functional Foods Layer Energy Ingredients as Global Market Forecast Climbs Toward $983 Billion by 2034
Functional Foods Become the Default Caffeine Delivery Vehicle According to a May 21 Food Business News report on the evolution of functional foods, brands across the snack, confectionery, and beverage categories are now layering caffeine and adaptogenic ingredients into existing food formats — milk and dark chocolate bites, energy bars, and ready-to-eat snacks — rather
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PR Newswire Reports Death Wish Coffee Launches Power Surge as High-Caffeine Category Posts 51.5 Percent Dollar Growth
Death Wish Coffee Unveils Higher-Caffeinated Power Surge Roast According to a May 20 PR Newswire announcement and parallel coverage in Morningstar, Death Wish Coffee Co. has expanded distribution of Power Surge, a naturally higher-caffeinated roast delivering approximately 210 milligrams of caffeine per 6-ounce serving — roughly 20 percent more caffeine than the brand’s standard Dark
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OnlyMyHealth Reports Protein Coffee Emerges as Trending Format as Experts Examine Real Benefits and Hidden Risks
Protein Coffee Moves from Social Media to Mainstream Health Coverage According to a May 20 OnlyMyHealth feature, protein coffee — also known as “proffee” — has become one of the most-discussed coffee trends in 2026, driven by social media adoption and an industry-wide push to layer macronutrients into existing daily rituals. According to the report,
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Loma Linda University News Reports Pediatricians Warn Against Energy Drinks for Children and Teens as Schools Sound Alarm
Loma Linda University Publishes Updated Pediatric Guidance According to a May 20 Loma Linda University News report, pediatric specialists are reiterating that children and adolescents should not consume energy drinks under any circumstances. According to Dr. Marc Mazor, quoted in the Loma Linda coverage, energy drink ingredients can trigger restlessness, shaking hands, stomachaches, headaches, nervousness,
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NOSH Reports FRISS Launches Anti-Doping Certified Caffeine Pouches as Controlled-Release Format Enters Mainstream
Caffeine Pouches Enter the Mainstream Energy Conversation According to coverage tracked through May 20 Nutraceutical Business Review and parallel NOSH and PR Newswire reports, FRISS has launched what the company describes as the first international anti-doping certified, third-party tested caffeine pouch brand. According to the company, each pouch delivers a precisely controlled dose with a
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IOL Reports Caffeine Sensitivity Is Reshaping Evening Drinking Habits as AOL Coverage Examines Why Morning Coffee Can Leave Drinkers Feeling More Tired
Caffeine Sensitivity Drives a Documented Behavioral Shift According to a May 19 IOL Lifestyle Health report, growing consumer awareness of caffeine sensitivity is prompting a measurable shift in when people consume caffeinated drinks. According to the report, the change is particularly visible in evening drinking habits, with consumers increasingly opting to stop caffeine consumption in
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Global Coffee Beans Market Forecast to Reach $47.8 Billion by 2032 as Pact Coffee Expands Waitrose Distribution
Research and Markets Releases New $47.8B Forecast According to a GlobeNewswire release distributed through Yahoo Finance on May 19, the global coffee beans market — valued at $29.7 billion in 2025 — is now projected to reach $47.8 billion by 2032, growing at a compound annual rate of 7.0 percent. The figures come from the
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Korea Expands High-Caffeine Market as UK and Spain Move to Restrict Youth Sales
Chosunbiz Documents Korea-UK-Spain Regulatory Divergence on High-Caffeine Drinks The most significant international caffeine regulation development this week came from a notable geographic divergence. According to Chosunbiz’s May 13 reporting, Korea is expanding its high-caffeine drink market just as the United Kingdom and Spain are moving to restrict youth sales of similar products. According to the
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Cold Brew Market Projected to Hit $8.36 Billion by 2031 as Sprouts Launches Functional Soda Brand
GlobeNewswire and Yahoo Finance Spotlight Cold Brew Market Trajectory Caffeine industry market analysis continued to mature this week with significant new cold brew forecasts. According to GlobeNewswire’s May 13 report on Mordor Intelligence research, the global cold brew coffee market is projected to hit USD 8.36 billion by 2031, driven by rising consumer preference for
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Palm Beach Post Questions Florida Functional Beverage Saturation as Guardian Profiles Caffeine Pill Switch
Palm Beach Post Reports Functional Beverages Now Saturate Florida Stores Caffeine consumer behavior coverage centered on Florida this week with a substantive Palm Beach Post investigation into the state’s saturated functional beverage market. According to The Palm Beach Post’s May 12 article on functional beverages, the category has now saturated Florida retail stores — but